Comments on: Marketing Case Study: Ghajini

By: Dev D, Ghajini, The President is coming and Tata Nano marketing case study

Dev D, Ghajini, The President is coming and Tata Nano marketing case study — Wed, 22 Jul 2009 14:26:05 +0000

[...] Ghajini [...]

By: Marketing Case Study: Dev D

Marketing Case Study: Dev D — Sun, 18 Jan 2009 06:44:05 +0000

[...] Comments Social Media Marketing Case Study: The President is Coming on Marketing Case Study: GhajiniMayank on Internet campaign of BJP’s L.K AdvaniSocial Media in Indian Election 2009: Will BJP [...]

By: Social Media Marketing Case Study: The President is Coming

Social Media Marketing Case Study: The President is Coming — Fri, 16 Jan 2009 17:25:41 +0000

[...] for numerous reasons including wide reach(sans borders) and better ROI owing to lower costs. While Ghajini saw a slew of online marketing activities, bollywood is yet to see an extensive online marketing campaign. Lets see how the guys behind [...]

By: PRASHANT GURUNG

PRASHANT GURUNG — Sun, 28 Dec 2008 19:32:58 +0000

I like this movie very very much. Wish both of them best of luck.

By: mayank

mayank — Sat, 27 Dec 2008 07:12:07 +0000

@Sanjukta & @Karthik
Thanks Guys, I am glad you liked it.
I am sure I must have missed something or the other still.

Would love to know what do you think about the whole marketing campaign and how it could have been bettered.

By: Karthik S

Karthik S — Sat, 27 Dec 2008 07:02:31 +0000

Excellent compilation and some interesting observations. I did a far more limited, social media-specific write-up 3 days ago, on the same film – http://tr.im/2m9v

By: Sanjukta

Sanjukta — Fri, 26 Dec 2008 20:06:05 +0000

Wow that’s quite an exhaustive list. Very well composed.

By: mayank

mayank — Fri, 26 Dec 2008 08:10:53 +0000

@Harry: I agree it will definitely have some impact for “gym rats” as you choose to call them.
Curious what’s your background ?

@Gaurav: Yes, even I got to know that. If you happened to be around and he had chosen you, would you have got that hair cut ?

By: Gaurav Gupta

Gaurav Gupta — Fri, 26 Dec 2008 07:34:58 +0000

Aamir was in Delhi recently, where he was giving people a “Ghajini cut” hairstyle by cutting their hair on his own…!

By: Harry

Harry — Thu, 25 Dec 2008 09:23:10 +0000

The film will be great for the steroid industry. Every gym rat will be using it.
Welcome to (legal) drug enhanced bodies.
Keep track of all the ‘to be suppressed’ medical side effects.
Red Bull is another `legal` drug with no health warning message attached.