Marketing Case Study PDF: Ghajini and Dev D

The posts I wrote on Ghajini and Dev D’s marketing strategies have been one of the most all time popular posts on my blog, so much that they also rank really well in Google Search for keyphrases like  “marketing ghajini”, “dev d marketing” etc. While I thoroughly enjoyed researching for them and writing them I wanted more and more film buffs and marketers to read about them and appreciate what was done and understand what more can be done when marketing feature films.

To make the case studies easily available and shareable I’ve converted them into PDF format. You can download them from the links given below

Marketing Case Study: Ghajini

Marketing Case Study: Dev D

Please share with others if you find them useful.